About

HelloFresh Single Fathers Campaign

In this project, I worked with Summer Ketchum (summer-ketchum.com) Morgan Le (morganle.com) Ashlynd Lane (ashlyndlane.com) and Kendall Kriska (kendallkriska.com) to create a campaign for HelloFresh targeting single fathers, a hardworking demographic to which family time is very important. We used the HelloFresh brand of affordability and customization as a way to make meal time fun, easy, and as unique as your family.